The idea behind embedded commands is that a person covertly slips certain commands into their speech whilst talking to the person they wish to persuade
Try to tell someone , “you look pale !” O.M.G ..have you ate something bad today? Touch the forehead feeling the temperature and say “you have temperature “ do you feel weak ? Observe and see the changes, is he sweating now ? yes ?
You may did it to someone else before , did you know that you command him to feel bad ? Have you notice where are the commands ? “look pale” “bad today “ “feel weak”
If we could do it accidentally and not being aware of it , imagine what you can do to someone else being aware of that technique ?!!
When Bandler and Grinder modeled Milton Erickson (world’s greatest hypnotherapist) they found that he embedded messages in ordinary speech that wasn’t ‘heard’ by the conscious mind, but was heard by the unconscious. In NLP, these messages are referred to as ‘embedded commands’, and they are one of the coolest techniques I’ve ever seen for communicating with someone’s unconscious mind.
How Does This Work?
There are a number of factors at play with this. If I say “Don’t think of a purple zebra”, you have to think of one just to understand what I’ve said to you. Your unconscious is responsible for translating each word into a set of representations which have meaning. So when I say “What happens when you imagine becoming highly skilled at this?”, your unconscious has typically done it by the time you’ve ‘understood’ the sentence. Add to this the fact that your unconscious processes statements directly (ie. Without regard to context), and that your unconscious can track all the little signals (body language, voice tone etc) and make connections between everything that’s going on and hey presto! You’ve got embedded commands. The conscious mind tends to get ‘hypnotized’ by content. This leaves you free to interact directly with the unconscious mind.
So a person’s conscious mind tends to focus on the content of what someone is saying to you, but your unconscious is able to track all the other aspects of a person’s communication (voice tone, eyebrow movements, gestures, voice pace etc). This means that a person can learn to embed messages in a seemingly innocent statement. For example, when I’m working with a group of people, and we’re preparing to do an exercise, I might want to say to them “You can do this easily”. But I also know that if I say this directly, some people will disagree with it (either because they have a tendency to mismatch, or because they genuinely think it’s going to be difficult.) So instead, I might say “One of the ways that you can do this easily is to space out around the room and then begin.”
You can learn to mark out words and phrases using various behaviors: altered voice tone, voice speed, raised eyebrows, a gesture, head tilt etc.
The hypnotist, Dr Milton Erikson used embedded commands. These are commands that are mixed up with other language. The command words are spoken slightly differently from the others, say spoken more softly, or with a slightly different pitch. For example:
Who KNOWS what will happen in this field of research? There could be an (h)ITCH NOW in one of the projects.
The words in capitals are spoken differently, and the error in grammar serves wonderfully to distract. When you have finished scratching your nose, you may reflect you are not the only one.
The words in the hidden command can be stretched out over several sentences. We tend to remember what is emphasized. We do not do this consciously, but our unconscious mind does the job for us.
Let's look at a sales example. The salesman is talking to the client who has the order form in front of him.
Notice this SIGN of quality (pointing to the quality mark with his pen). And you know we are offering you a good deal, if you HEAR what I am saying. (Gestures with pen as if offering it to the client).
Embedded commands bypass the conscious mind and avoid resistance. If the command were uttered plainly, it might encounter resistance. But if it is slipped in as an embedded command, it does not involve resistance. After all, you haven't said what the listener thinks you have said.
I don't know about YOU, but I FEEL this is very interesting. Some people get too EXCITED ABOUT IT. Don't you agree?
People who use embedded commands plan very carefully what they are going to say. However, some people do it unconsciously. Remember, the words can be placed over several sentences. And then they PRACTICE them.
Examples of Embedded Messages
There are many examples of embedded commands, so let’s have a look at a few:
Quotes – This is one of my favorites. When Bandler said “Learn to use quotes” he wasn’t joking, because when you’re quoting someone else, the person you’re speaking to tends to treat it almost as a story. Your unconscious, of course, will tend to process it as a direct instruction.
Negation – When you negate something, the person is less likely to resist. “Don’t focus only on the benefits of my product, because it’s important to take a balanced view.” If I wanted you to practice using this pattern, but I thought you might resist, I could say “Don’t practice this pattern too much.” In so doing, I’ve managed to deliver the ‘practice this pattern’ message, say I’m not telling you to do it, and presuppose that you will be practicing it to some extent. If you’re the resistant sort, you might even go “I’ll practice it as much as I want, and you can’t stop me!”
What happens… – Another personal favorite. “What happens when you imagine becoming really good at this?” I’ve just asked you a question, but to answer it, you have to imagine becoming really good at this! Cool, eh? What happens when you imagine the benefits my training will give you? By the time you’ve finished the sentence, the process has already started.
How to do it?
Think of the command or suggestion you want to give to someone then create a sentence that include the command you want to give. For example, The command :(buy now )
By now , you might be wondering what is the next step?
Embedded commands consist of three main parts : starting phrase , command , voice tone .
Luckily you can:
What's it like when you:
A person can:
It's not necessary to:
You don't have to:
Can you imagine:
How would it feel if you :
What happen when you:
Commands Examples :
*You can feel good as you start this car / wear this dress/...
*You probably haven't thought to register for a package of 5 coaching sessions but it's what I'd recommend.
*By now, you may be wondering what the next steps are.
*It’s amazing that the higher my company goes, the more nice people we meet.
*Before you consider buying let’s talk about the benefits so you can make the right decision. That way you can buy with confidence.
Remember to deliver your command dropping your voice down at the end of the command. This ensures it comes over as a command and not a question.
Finally'mark out' the command with an appropriate small but clear hand gesture and use your voice tone and speed to underline the command
Other people are using Embedded commands on you , professional sales people, politicians , advertisers ..
The more you practice it the more it will become natural , the more sales magic you can do.
Here is another video of Derren Brown using embedded command to pickpocket someone in street saying (you're happy to give that to me):